Tips for creating an e-shop in 2023

Creating an e-Shop is one of the most economical and effective ways to expand your business and establish your online presence. The ease of use of an online business and the ability to reach a global audience makes e-shops an attractive option for both businesses and consumers. Let’s look at some of the basics for […]

Questions about domain name and web hosting when building a website

There is a certain confusion when talking about domain name and web hosting and the costs they entail when building a website or online store. Some people think that domain name and web hosting are the same. Some know they are not the same, but don’t know exactly what each does. So, let’s examine in […]

5 basic points when building your website

Building a website is the first step for any successful business that wants to be seen and prevail both on and off the internet. A website ensures new customers, 24-hour advertising of your business and possibilities of actual advertising through Google Ads. But what are the key ingredients for a successful website that keeps the […]

Why is building a website for your business a necessity in 2023

Wondering if your business really needs a website? Building a website is a very important step for the development of your business and for the possibilities it offers now and in the future. So, let’s see in detail why every business benefits from building a website. 1. A website increases the credibility of your business […]

What is Digital Marketing and why is it so important?

Digital marketing allows you to reach a wider audience than more traditional marketing strategies, but also to target better your potential audience. In addition, it is more financially and practically manageable, since you have full control over shaping and reshaping your budget based on measurable results and efficiency. There are many types of digital marketing […]

WHY SHOULD YOU MAKE ADS FOR YOUR BUSINESS IN 2023

Sponsored ads for your business are an integral part of any successful marketing strategy in 2023. Why, you might ask? 1. ORGANIC TRAFFIC ON SOCIAL MEDIA IS NOT AS EFFICIENT ANYMORE By “organic”, we mean the results you see on your website or social media through unsponsored posts and stories. In recent years, however, we […]

HOW TO CREATE A STRONG LANDING PAGE FOR YOUR WEBSITE

Creating a competitive and attractive landing page for your website is not an easy task. Based on psychology, there are many elements to keep in mind when creating a landing page that satisfies the visitor. There is no universal way to create a good landing page that pleases everyone, as there are many different factors […]

WHAT IS SEO AND WHY IS IT IMPORTANT

Increasing organic traffic is one of the main goals of an online business. This is why so many businesses seek to rank at the top of search engine preferences in specific areas. However, this is a difficult goal, since the competition and technologies are constantly changing and evolving. SEO (or search engine optimization) is the […]